Social Media Marketing in the Entertainment Industry

VERVE Management’s CEO of, Ryan Kristopher, is a powerful company focusing on the future of Social Media. Companies are not hiring Social Media Directors as there is more and more time being spent on Social Media Marketing. Whether one has an established company or a start up business, one can gain a large amount of exposure and understanding through Verve Management. Verve Management creates custom strategies for social media marketing and also leverages, blogs, Youtube, Facebook and Twitter. I believe the Verve Management is headed in the right direction to assist companies in taking on the social media buzz. It is not an easy task to measure social media or “soft metrics” and see the it affects a business’s bottom line.

Having creative and direct content in one’s website is extremely important and understanding how the relevant content can affect a business’s exposure. Verve Management includes the option for consulting on the one’s website’s content to ensure the best information is showcased. One must remember to engage, entertain and inform their audience while creating an increase in their bottom line. As many of us know, social media is not the easiest to see how it affects the bottom line. We as consumers do depend on social media for others thoughts and recommendations therefore it is the consumer’s duty to make sure their reputation is being monitored in the digital world.

I firmly believe Verve Management services offers the edge to business, which allow the entertainment industry to keep on the edge of technology. I would love to see them branch out into more mobile consulting. With statistics such as; consumers check their smart phone 40 times a day, 1 in 5 people purchase something on their smartphone, having an m.site (smartphone web version) is extremely important. More and more people are using Ipads, Iphones rather than laptops and computers. Mobile traffic is continuing to grow and will soon out reach everyday computers. In addition to social media marketing, mobile marketing is quickly growing to surpass social media. We as consumers and business owners need to be where the consumer is, ever changing as time changes.